Archive for the ‘user experience’ Category

Don’t abandon users, always be testing

A few weeks ago at the CaseV conference I was trying to get wifi in the Chicago Sheraton and unfortunately it was not free, they charge by the day. I fired up my laptop fully prepared to pay the $13.63 for a day’s worth of internet when I was presented with the form above.
A few [...]

Enhance user experience by auto-selecting location

A few days ago I did something I’ve never done before, get take out from Applebees Restaurant. (I am in no way endorsing Applebees, just merely writing about an experience I had with them) Upon visiting their site something sparked my attention. Highlighted on the image above is the closest Applebees location to me. I [...]